Brand strategy and visual identity for global tech start-up

Advancement through Deep Tech

Artos Systems solve real-world problems by translating cross-organisational operational processes into the blockchain realm.

They do this through a proprietary Technology Ecosystem that acts as the Bridge to Blockchain®. Artos Systems’ vision is to become the trusted enterprise technology-stack partner – and, ultimately, the future of interconnected business globally.

We delivered multiple stakeholder and employee workshops, created the overall brand proposition and strategy, created the tone of voice / brand language and visual identity system.

At every stage of our process we were able to sense-check the consumers feelings and perceptions of what we were proposing and quantify its impact, then action necessary feedback.

The final result is a brand which is bold and approachable but still has enough of a technical edge to hold its own against the other global tech giants. We have rolled the brand out across every touch-point, from traditional marketing communications, through digital and interiors.

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