Reinvigorating the Bitmore brand and packaging to increase sales

We’ve worked with Bitmore for a long time; on an initial brand project and rolling the new brand out across their product lines, as orders are made. Bitmore deliver design-led, high quality and innovative technology and they truly love gadgets and technology.

Quality, Innovation & Value are at the heart of their offering and we set about refreshing their brand to be closely aligned to these values, whilst improving the overall look and feel.

With a simple but flexible visual system, carefully considered typography and professional photography we have developed a brand and packaging style that is consistent and can easily roll out across all product categories effortlessly and adapt to different audiences.

We redesigned the logo so that it suited everything that Bitmore offer as opposed to the previous identity which focussed on sound. Our new identity is bolder and far simpler and looks great on all the products.

Since the rebrand and packaging revamp, Bitmore have secured large orders with WH Smith, Robert Dyers, HMV, EasyJet, Thomas Cook, British Airways and Ryman for various products such as headphones, remote control toys, travel power adapters and Bluetooth accessories. The new consistent look and feel to the brand and packaging has directly contributed to Bitmore securing 20% more new orders on the previous year.


increase of sales orders

The impact the brand re-design has had from logo to brand image, the consistent messaging across our packaging and product ranges is superb.
Hoj Parmar | CEO

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