BOOSTING BRAND PRESENCE & BUILDING A LOYAL FOLLOWING

  • What we did:
  • Brand Experience & Communications

Client
Miles Stone is a leading supplier of premium landscaping materials, serving both trade professionals and retail customers. Known for quality and expertise, they wanted to strengthen their brand presence across multiple channels and build deeper connections with their audiences.

Challenge
Despite being well-established in the industry, Miles Stone needed a cohesive brand message and consistent creative execution that would cut through both trade and consumer markets. The goal was to showcase their expertise while also creating a distinctive brand personality that inspired trust and loyalty.

Solution
We developed a strong, authentic voice and crafted a distinct messaging framework to resonate across audiences. Our work included:

  • Eye-catching catalogues and point-of-sale design
  • Engaging social content and campaigns
  • Branded case studies, photography and video assets
  • On-site branding and environmental graphics

As Miles Stone’s brand partner over several years, we’ve continued to work closely with their senior management team, ensuring communications evolve seamlessly in line with business objectives.

Results
The refreshed brand experience has delivered significant growth in visibility and engagement:

  • 212% increase in Facebook visits
  • 72% increase in Instagram visits
  • A stronger, more recognisable brand with a loyal following

“Frost have really pulled it out of the hat for us. We went through a rigorous analysis before engaging with them and they have met every expectation so far. They are the ‘agency next door’ who really feel like they are part of the business themselves. Thanks for pushing us on Team Frost!”

Gary Spencer, Managing Director