Stoas Architects, formerly known as Dalkin Scotton Architects (DSP) has been established for over 25 years. They work across the retail, commercial, industrial, residential, community, leisure, healthcare and education sectors. Following a business restructure and expansion, we were tasked with helping DSP with naming and the development of the new brand identity and design of the core marketing collateral. Stoas Architects and Stoas Safety (a subsidiary) were born.
We worked collaboratively with the team at Stoas from the start, keeping their team involved at every step of the process. It was important for Stoas to demonstrate their strong and diverse architectural design capabilities with the new branding. There are many design techniques and methodologies shared by architects and other designers such as us, graphic designers. With our approach we explored merging architectural techniques and them together. This resulted in a simplistic visual system that allows Stoas to communicate their services effortlessly.
Frost Creative supported Stoas with name generation, brand identity, brand guidelines, stationery, core marketing collateral and website design.