Getting the air under the wings of Kwackers
We were appointed as the lead branding and design agency for Kwackers Original, a UK-based street food outlet that brings a twist of flavours to festivals and outdoor events. Kwackers were looking to establish a presence in one of the south coasts biggest retail locations in the heart of Southampton, but needed a brand that would help stand out in quite a competitive market place, something that would leave their customers flapping for more.
The visual identity was steered by the offering and menu where there were duck and chicken options, which threw a better variety out to the consumer. Playing on the old adage of “Two heads are better than one” this promotes better diversity for a better outcome! We used this to our advantage, for a strong marketing message as well as giving rise to a distinctive icon that would definitely stand out amongst the flock.
What we delivered:
- Brand Strategy
- Brand Identity
- Tone of Voice
- Brand Guidelines
- Social Assets