A fun and playful brand campaign
We developed a brand campaign for Inchcape Fleet Solutions that focused on honesty and integrity. With an industry that isn’t always famed for its trust, Inchcape wanted to show they are different. They have no hidden agendas and they believe in total transparency, and are refreshingly honest. We created an innocent illustrative world that was purposely left black and white to reflect a what you see is what you get personality.